Instagram Reels Could Introduce a New Feature: Here's What to Expect

Summary

• Instagram is working on a new feature called Blend.
• The purpose of Blend is to improve the Reels experience.
• Currently, Blend exists as an internal prototype within Instagram.

Many of us use Instagram or Facebook to stay connected with friends and family, often through sharing reels. These short videos cover a wide range of content, from humorous rants to relatable moments, providing users with a diverse pool of entertainment. According to recent reports, Instagram is planning to introduce a new feature called "Blend," aiming to enhance how friends engage with Reels on the platform.

Reverse engineer Alessandro Paluzzi discovered this update and shared details on Twitter, revealing that the upcoming feature will offer a unique experience. "Blend" will enable users to curate a private feed of Reels tailored to their interests and those of their friends.

"Instagram is working on Blend: #Reels recommendations based on reels you've shared each other and your reels interests. Private between the two of you. You can leave a Blend at any time," the tweet explained.